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MG NEWS
STORIES FOR 2003
All Press
Releases are provided by MG - Rovers Press office unless stated
otherwise! |
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21 Dec 2003 MG / Texaco Virgin radio prize winner collects MG ZS
Prize. |
Prize winner Mel Crossan of Letchworth, Hertfordshire collected an
early Christmas present, the keys to a gleaming new MG ZS.
Mel won the £12,785 MG ZS 120 in the nationwide competition run
throughout October by Texaco and Virgin Radio in conjunction with
MG Rover Group, where listeners could win one of 20 MG cars.
Listeners participated in the competition by calling into the
Virgin Radio Breakfast Show when a certain track was played;
callers won by answering random car related questions following an
elimination round. Mel successfully answered the questions and won
the MG.
Mel said: "I'm absolutely thrilled. I can't believe it. I just
can't wait to drive it!"
Bruce Palmer, Dealer Principal said: ?This has been a great and
innovative marketing campaign. Joining forces with Texaco and
Virgin Radio has enabled us to promote the MG cars to a much
greater number of people.?
For further information on MG cars, please contact Mantles MG
Rover on 01462 680000. |
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5 Dec 2003 Qualified Manufacturing Achievement: Gary is one in a
thousand! |
MG Rover Group has gained another
achievement, highlighted by an NVQ II in manufacturing presented
to Gary Evans, a seat production operator at Longbridge. The
company holds the distinction for having achieved 1000 NVQs at
level II in Performing Manufacturing Operations. This is an
achievement of national significance since it has not been
equalled by any other company.

Gary has been with the company for 14 years,
the past nine of which have been devoted to seat build. He is
especially pleased that by providing this qualification the
company has recognised the contribution and skill of its workforce
in the field of car production.
Operations Director, Chris Bowen, said:
"Measuring achievement is very important, so I’m pleased for Gary,
but more importantly this is commendable news for MG Rover Group.
Being the first company in the country to achieve this high level
of manufacturing qualification is a great achievement. It also
recognises the success in the improvement in quality of our
processes. By integrating a carefully thought-out training
programme with our manufacturing system, we have achieved clear
and measurable improvements, which contributes to an even better
quality of product for our customers."
The NVQ programme complies with the
Government’s National Training and Skills Targets, which plans to
ensure Britain has a place on the world map with recognised
skilled individuals.
As an independent company MG Rover Group
is determined to develop with its workforce to continue the
excellence in car production. The qualification was introduced to
underpin the company’s new production system, MGRPS. This is a new
manufacturing process designed to drive efficiency.
Training programmes guarantee a threshold
performance from employees and move upward to excellence. This
allows the highly technical processes in manufacturing to be
properly understood and ensure competence.
The Performing Manufacturing Operations
programme can be transferred to the manufacture of any product and
so it was important that MG Rover Group’s Training and Development
Staff worked together with the company’s manufacturing managers
and assessors from Dudley College in order to forge a working
partnership for success.
The group worked in a precise and
scientific way, first assessing the essential skills that are used
in the manufacturing process. The whole programme was
contextualised for MG Rover Group’s requirements and the standards
of the NVQs were used to ensure a progressive level of
performance.
As time progressed it became clear that
the programme had as much psychological affect as it did
technical. Individuals have become more confident in their job
roles as they’ve realised what could be achieved, having proved
they are fully competent in a whole range of skills.
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23 November 2003
Showroom spotlights are focused on the
CityRover at local MGR showrooms! |
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The new CityRover car is currently being
showcased to potential customers at local MG Rover dealerships.
Combining a value-for-money blend of space, performance and
specification, with prices starting from just £6,495, the
CityRover is an attractive new car. The range comprises four
trim-levels, all featuring a high-output 1.4-litre petrol engine,
five-speed manual transmission and five-doors.
Rod Ramsay, Sales Operations Director,
said: "The arrival of CityRover marks our return to selling cars
in the ‘city sector’. The c ombination
of a powerful small car, attractive modern style and good interior
proportions ensures it will have wide appeal."
The four-model range structure begins
with the CityRover Solo, a well-equipped entry-level car. There
are two parallel mid-price choices, the CityRover Sprite (with the
emphasis on a sporting style) which includes alloy wheels, leather
sports style steering wheel, front fog lamps, body coloured side
sill extensions and rear spoiler and the CityRover Select (with
its emphasis on luxury) utilising air conditioning with front and
rear electric windows as standard. Specification features are
combined to form a top of the range model, the CityRover Style,
with the option of a full leather trim. |
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13
November 2003 Streetwise Accessories Launched |
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A new range of accessories has been designed to extend further the
‘tough-urban’ appearance of the new Streetwise, by Rover. They are
available to order from MG Rover dealer showrooms.
The extensive choice includes larger 17" five-spoke alloy wheels,
front nudge bars for extra body protection, side runners and
a rear spoiler trim, colour coded to the body paintwork. Front and
rear lamp guards, front fog lights, and a rear bumper guard are
also available.
UK prices, excluding fitting, are listed below:
*17" five-spoke alloy wheels and fitting kit £603.43
*Front nudge bars £174.57
*Side runners £202.04
*Rear spoiler trim £83.93
*Front lamp guards £18.41
*Rear lamp guards £31.79
*Front fog lights £97.56
*Rear bumper guard £83.19
Accessories on Streetwise and other Rover models can be ordered
through the local MG Rover dealership. |
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31 October 2003
Every day in November MGR Showroom visitors could win a new car! |
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Visitors to MG Rover showrooms throughout
the UK now have the chance to win the new Streetwise, by Rover,
every day during November. Billed as a ‘November to Remember’, 30
Streetwise vehicles, valued at £9,295, will be given to winners
drawn daily throughout the month.
Guy Pigounakis, UK Commercial Director,
MG Rover Group, said: "The chance to win a new Streetwise every
day by simply visiting an MG Rover dealership is a fantastic
opportunity and the odds of winning are better than winning the
National Lottery!" |
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21
October 2003 Annual Share Holders Report |
2002 has been a challenging year for Phoenix Venture Holdings
(PVH). Whilst many of the PVH businesses have performed well, this
has been tempered by the results within MG Rover Group Limited
whose performance, albeit in line with expectations, has been
hampered by a number of key factors.
The year 2002 (and indeed 2003) was always going to be tough for
MG Rover Group. After the excitement and euphoria associated with
an entirely new company and the launch of a new range of MG Cars
and the Rover 75 Tourer we entered a period of consolidation and
planning and development of new models.
The company’s performance in 2002 was not helped by the reduction
in automotive market volumes in Europe and the relative weakness
of the Euro against Sterling. Furthermore, MG Rover was affected
by the much publicised problems with the China Brilliance Joint
Venture which we have since terminated as a result of the
non-receipt of payments due to MG Rover from the Chinese Partner.
In addition, the fact that TWR – our main engineering contractor
on the new medium car development programme – was placed into
administration, brought further delays to this key programme.
Together with the China Brilliance problem this caused us to take
‘time-out’ on the new medium car to assess the status of that
programme, establish a new and improved development methodology
and confirm the funding extent.
Despite these problems PVH left the year with a healthy cash
balance – more, indeed, than at the end of 2001, whilst achieving
our forecast result – a loss measured in ‘tens of millions of
pounds’. Nevertheless, the loss-making situation within MG Rover,
forecast to continue into 2003, clearly needs to be reversed. An
extensive programme of improvement actions has been put in place
in 2003 (mainly focused on Sales and Marketing activities). A
significant part of this process was to appoint John Edwards – an
original member of the Phoenix Consortium – to be directly in
charge of the MG Rover Group Sales and Marketing function.
MG Rover’s losses constitute a drain on the group’s substantial
cash resources and whilst this can be sustained in the short term,
MG Rover must start to contribute positive trading results to the
group.
We have recently announced and are in the process of launching two
cars at the smaller end of the market – the CityRover and
Streetwise, which will boost both company and dealer profits.
Nevertheless, the next two years, until the launch of the new
medium car will be a period of rigorous cost and cash controls in
a very competitive market place, whilst investing in new
facilities and tooling for the new models.
Across our group companies, over this period of time there will be
an unceasing drive to lower our cost base which will include
procuring materials (and services) from wherever in the world they
can be sourced to achieve the best possible combination of cost
and quality.
Within PVH, a number of the companies have delivered positive
results and, in some cases, have actually exceeded expectations
despite the generally difficult trading conditions.
XPart’s sales growth has continued and profitability levels were
exceeded despite the well publicised difficulties in the year of
transition to Caterpillar.
Powertrain had a good year achieving targets in all areas in terms
of profitability, quality standards and volume delivery to its
many customers.
MG Sport and Racing has been expanded to include the sale and
promotion of specialist high performance vehicles. The performance
of this division in terms of promotion of the MG Brand has again
exceeded expectations.
Our Property Companies successfully disposed of surplus land and
engaged in vital re-investment in dealer sites, producing better
than anticipated returns.
Through the acquisition of a leasing company, PVH concluded
business transactions which allowed the utilisation of tax losses
within the group and resulted in a significant profit contribution
to the 2002 results.
Another major development within the PVH group as a whole was the
completion of the long term collaboration project with Tata which
has commenced with the creation of a new small car, CityRover. PVH
and Tata are continuing discussions with a view to expanding
collaboration on a wide range of commercial opportunities.
Our initial venture into the Chinese market proved to be
unsuccessful, due to well-publicised circumstances. Since then,
however, a number of other prospective Chinese partners have
engaged in discussions with us. Negotiations with one of these is
expected to conclude shortly.
In another series of discussions, talks with the Polish government
are still progressing in respect of the re-opening of a vehicle
manufacturing facility in Warsaw and a conclusion is imminent.
PVH will continue to seek alliances around the world in order to
secure the group’s long term stability and prosperity.
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Year to 31/12/02 |
Year to 31/12/01 |
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£m |
£m |
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1,741
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1,697
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-
Loss before goodwill, tax and income from group
undertaking
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(95)
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(187)
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315
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301
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Kevin Howe, Group Chief Executive of Phoenix Venture Holdings,
commented:
"Despite facing several challenges in 2002 we took another step
forward, improved the Group’s financial performance and achieved a
result in line with forecast. The losses within MG Rover, whilst
reduced, continued. However, several of the Group’s businesses
generated much needed profit and growth.
"Going forward we will remain focused on continuing to reverse the
loss situation within MG Rover and growing and developing our
other businesses." |
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16
October 2003 Rover 75 is the most desirable choice |
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The Rover 75 has received top honours in the
latest Used Car Buyer magazine's 'Used Car of the Year Awards' for
2004. The Rover 75 has been voted the 'Used Car of the Year
2004', by the magazine's panel of 15 motoring journalists and
industry experts.
The Rover 75 also won 'Best Used Family Car' in the annual
awards. It was marked highest for fitness-for-purpose, value for
money, running costs, reliability, residual value and image. Last
year's winner was the BMW 5-Series. Now in its fifth year, the
awards competition was fiercer than
ever, and the Rover 75 beat each of the individual category
winners to take the overall title.
Guy Pigounakis, UK Commercial Director, MG Rover Group, commented:
"The inherent qualities of comfort, style and refinement is a
tangible delight factor, recognised by anyone who has ever driven
the Rover 75. It is a supremely capable car, particularly for the
long-distance journey and the 'Used Car of the Year 2004' award
serves to underline the appeal for this high-quality British car.
Continuing appreciation, desire and demand for the Rover 75 means
a better residual value for those lucky enough to drive one."
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1 October 2003 Rover 75 chosen for Movie Premier - "Bright Young
Things." |
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MG Rover Group
continued its support for British achievement with a gleaming
fleet of chauffeur-driven Rover 75 Saloons for attending stars,
celebrities and VIPs to the film premiere of Stephen Fry’s
Bright Young Things at The Odeon, Leicester Square.
In the presence of HRH The Prince of
Wales, the stars of this latest film release, who include Emily
Mortimer, James McAvoy, Guy Henry and Jim Broadbent, were joined
by top celebrities: Jack Nicholson, Sadie Frost and David Gray,
who attended the star studded evening, each emerging from the
Starlight Silver Rover cars.
Ross Jones of TV’s This Morning,
said: "It’s fantastic to have great British cars supporting a
great British film."
Stephen Fry’s adaptation of Evelyn
Waugh’s novel Vile Bodies is a period film shot with modern
pace and cinematography. The film, a love story and satirical
comedy, deals with fame, sexual scandal, greed, night clubbing and
the frantic glamour of youth never seen before. Bright Young
Things can be seen in cinemas across the UK from Friday
October 3. |
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13 September 2003
Delighted Rover Customer wins
back his money |
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In the first competition of its kind,
Kenneth James, a valued customer of MG Rover dealership Luffield
Cars, was happy to receive from managing director David Wood a
cheque for £19,000, the same money he paid for his Rover 75
Saloon, as the winner of MG Rover Group’s recent prize initiative.
Mr James, a Rover driver for 10 years,
entered the competition when he bought his 75 after a visit to the
Birmingham motorshow in October. The MG Rover dealer campaign
allowed customers who had bought a new car, to enter a prize draw
to win the value of their vehicle back. Prize draw entrants were
requested to provide a slogan, which Mr James won with: "Whichever
one you choose, in elegant style and safety, it will come with
three years warranty and roadside assistance, that makes an
affordable car you can not resist!"
"I’m absolutely thrilled at winning the
monetary value of my car back," said Mr James, adding "I’ve had
six Rovers and have been very happy with them all, so to win my
money back, is a complete bonus!" David Wood, managing director of
Luffield Cars, added: "We’re delighted that our valued customer,
Mr James, has won the national prize." |
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13 September 2003
Delighted Footballer Geoff Horsefield Purchases MG
ZT! |
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New Wigan Athletic signing, and former
Birmingham City Footballer, Geoff Horsfield collected his new MG
ZT+ 135 CDTi, valued at £22,500 in XPower Grey, from MG Rover
dealership Clarks Bromsgrove.
Bob Hickin, Fleet Manager at Clarks
Bromsgrove who is also Birmingham City youth academy’s scout and
personal friend lent Geoff an MG ZT to test drive whilst his own
vehicle was in the garage. Geoff was so impressed by the ZT that
he just had to buy one!
Geoff who was sold in a recent £1/2
million transfer deal said: "I was delighted when Bob offered me
the MG ZT to test drive. I was thrilled by the drive and handling
of the car, I just had to buy one!"
For further information or to book a test
drive contact Clarks Bromsgrove on 01527 5779630 |
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12 September 2003 XPart & cat logistics support BEN the Motor
Industry Charity |
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XPart Ltd, the parts
subsidiary of Phoenix Venture Holdings and sister company to MG
Rover Group has today, in conjunction with its distribution
partner Cat Logistics, announced a programme of financial aid to
support BEN, the motor industry charity.
The two companies will each donate one
pence per line shipped. This should generate an annual income of
c£25,000. However, with the two companies about to launch a major
"all makes" parts programme, then the revenue stream to BEN will
grow to a much higher level.
BEN was founded in 1905 and is the motor
industry occupational benevolent fund for employees past and
present, and their dependants.
Commenting on the donation, John
Parkinson, managing director of XPart said: "Anyone who has worked
in the industry for a long time will be aware of the excellent
work undertaken by BEN. I know that our donations will be put to
good use and help those who have fallen on difficult times."
John Stephenson, General Manager of Cat
Logistics echoed John’s comments and added: "We enjoy an efficient
and profitable operation that will expand with the addition of the
"all makes" parts programme. Everyone associated with our business
is most pleased that a portion of the profit will go to this most
worthy charity."
Geoffrey Atkinson, BEN’s Chief Executive
commented: "This is a brilliant initiative that XPART and Cat
Logistics have put into place. BEN looks forward to receiving the
revenue that it generates and being able to use the funds to help
care for our
colleagues from the industry. We are extremely grateful to these
two organisations for the commitment they have shown to BEN and
the vital work it undertakes." |
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9 September 2003 Neighbourhood Wardens to ROVE local community. |
Neighbourhood
Wardens will patrol the community of Northfield, South Birmingham,
from today (September 9) in new Rover Commerce vans. Three
Commerce vans, purchased by the City Council using Neighbourhood
Renewal Funding, will provide a visible, semi-official presence on
local streets and housing estates. They will be working at the
grassroots with police and others to deter crime; they will tackle
anti-social behaviour and create a greater feel of security and
confidence among residents.
The three Rover Commerce vans are built
by MG Rover Group at Longbridge, itself within the Northfield
constituency and powered by the Cofton Hackett-made Powertrain
Limited K Series 1.4-litre engines. All vans have been specified
in Starlight Silver paintwork and liveried with a ‘Neighbourhood
Wardens on Patrol’ message emblazoned along their flanks. The
Commerce vans are the latest ‘53’ September registration plate
identity and were prepared locally by MG Rover dealership Evans
Halshaw.
Neighbourhood wardens are specially
trained and normally wear uniforms, providing an easily recognised
point of contact for residents – someone to report incidents to or
to discuss community issues with. However, they’re not a
replacement for the Police or Housing Staff – rather, they
complement their work. Their emphasis is working with and for the
community.
Northfield Neighbourhood wardens are
there to reduce anti-social behaviour, minimise the fear of crime
and provide a link with services for the community to prevent:
vehicle crime and abandoned vehicles, street crime, anti-social
behaviour, fly tipping, graffiti, vandalism and burglary.
Birmingham City Councillor Steve Bedser,
said: "I am delighted to see that neighbourhood wardens will be
proudly serving the community in Rover Commerce vans built locally
by MG Rover Group at Longbridge. I’m sure they’re going to serve
us well and they certainly look great for the purpose."
John Edwards, Sales and Marketing
Director, MG Rover Group, said: "This is a great example of a
community project and we’re obviously delighted, as the largest
employer in the area, to have been involved. I’m sure this
initiative will benefit the local community and I look forward to
seeing the Longbridge built Rover Commerce vans ‘on patrol’,
driving around Northfield." |
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4 September 2003
FA have
taken delivery of R25/45/75 for use by Officials. |
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The
Football Association has taken delivery of a solus fleet of new
Rover cars, from the 25, 45 and 75 ranges, which are being used by
senior FA officials.
Paul Barber, The FA's Director of Marketing and Communications,
said: "We are delighted to be working with the MG Rover Group and
look forward to a beneficial partnership that will drive our
brands further."
Peter Milner, General Manager Fleet Sales, said: "It's great that
The FA has selected Rover to join its team. We're both England
promoters and this continues our support of athletic performance
at the pinnacle of British sport."
The deal also includes opportunities for MG Rover Group to
entertain key business clients at forthcoming England matches.
Note: Rover is the Official Car sponsor
for Team GB in their preparations for the Athens Olympics in 2004,
supporter of UK Athletics, various golf, badminton and tennis
championships, and car sponsorship with top flight premiership
clubs, Aston Villa, Wolverhampton Wanderers and Birmingham City
and football clubs.
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19 August
2003
MG Laser sailing Nationals crucial for Olympic Qualification |
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The MG Laser
Sailing Nationals are being hosted by the Scottish Sailing
Institute in the picturesque setting of Largs, Ayrshire, sited on
the west coast of Scotland, next week, the 18-22th
August. This year’s Nationals are crucial as they are the last
main event before the Worlds event in Cadiz in September and the
penultimate Nationals before the Olympics in 2004.
The MG sponsored
competition is an essential path for qualification to represent
their country in the largest world event. In excess of 200 boats
have pre-entered and more are expected to contest the three
different rigs - the Olympic Laser, Laser radial and Laser 4.7.
The teams and sailors are coming from as far afield as Bahrain and
New Zealand and this year is expected to attract a large Irish
following due to their close proximity.
This year’s event sees the increasingly
popular Laser 4.7's sharing the same venue for their National
championships. Record numbers of 4.7's are expected, following the
highly successful MG sponsored Laser coach programme.
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19 August
2003
Stanley Tools and MGR Group join forces for Winter promotion |
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Stanley, the world's leading tool
manufacturer, has teamed up with MG Rover
Group for its annual winter promotion, as Stanley continues
to
build on its
success in the UK hand tools market, this year. Stanley will be
taking delivery of new MG Express vans
to promote its latest sales campaign, which
will see retailers win hundreds of DVDs, DVD players, games
consoles and 28" wide-screen
televisions.
The MG Express vans will be touring the country with Stanley
representatives, promoting its new sales campaign 'Be a
Star Performer with Stanley' and will
visit over 10,000 independent retailers and their largest
tool wholesalers throughout the UK. Retailers will also
have the chance to enter a draw to win a
brand new MG Express van in their own livery. The
Stanley promotion runs until the end of December 2003.
Andy Burns, marketing director of Stanley UK, says: "MG Rover
Group has proven to be the perfect
partner for us - our brands have very similar
supporting qualities and values. As always, our
expectations are high for this year's
winter promotion but with the association with MG Rover Group,
we are confident 2003 will be our best year yet."
Peter Milner, general manager fleet sales for MG Rover Group,
said: "It's fitting that a leading
supplier of quality tools should use our new van to
promote their campaign and feature another as its star
prize." |
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15 August
2003
MG-Rover Direct launch weekend 16/17 August |
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MG Rover Group are now selling pre-owned cars direct from the
Longbridge site, under a new initiative titled 'MG Rover Direct',
with the MG Rover Direct Sales team located at the Longbridge
factory.
New cars displayed in the Visitors Centre are now joined by a
display of 70 used cars. Behind the scenes around 400 cars are
prepared and ready for sale, making this MG Rover's first used car
supersite.
Over the weekend 16/17 August, special launch offers will be
available to all purchasers of cars from MG Rover Direct.
Potential customers can benefit from factory priced cars, but over
the weekend can take the benefit of 2-years' 0% finance with zero
deposit - a first for a used-car purchase.

In addition to the great finance offer there will be the
opportunity to enter a free prize draw to win match tickets to any
of the three local premiership clubs. Whilst viewing the wide
range of nearly new & used MG Rover cars, customers will be
provided with free refreshments.
By visiting MG Rover Direct at Longbridge this weekend, you will
be supported by a host of other standard features:
* Over 400 nearly new & used MG & Rover models direct from the
factory
* The largest choice of used MG and Rovers anywhere in the UK with
the widest range of models, colours and specifications from the
ex-company management scheme, demonstration, ex-finance, press &
show cars.
* Part exchanges are welcome
* 12 months warranty or balance of manufacturer's warranty
(whichever is greater)
* 12 months roadside assistance
* 30-day exchange plan
* Vehicle history and mileage check
* Tailored finance options
* One-to-one customer service
The complete range of used cars available through MG Rover Direct
can be viewed at
www.mg-rover-direct.com,
or you can contact the sales team on 08701 121 999 or simply visit
MG Rover Direct at Q Gate, the Visitors Centre, Lowhill Lane,
Longbridge, Birmingham, B31 2TB |
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16 July 2003
Replica Five-Millionth Rover, to go on Sale! |
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A
replica version of the car built to celebrate the five-millionth
Rover is to go on sale. The five-millionth, a Rover 75 2.5 Litre
V6 Saloon, is painted in a new special Xirallic(r) Aubergine paint
finish. It is upholstered with Oyster leather, and aubergine Trim
with a Connoisseur SE specification, that includes Hi-Line
satellite navigation and many additional top-of-the-range items
that combine to make this a special Rover car. The Xirallic(r)
paint finish is one of the newest developments in paint
technology. It has chroma crystal effect pigments. These produce
a very high lustre, a strong glitter effect and have distinct
shimmer.
The replica five-millionth Rover 75 Saloon will go on sale priced
at £29,995, with a Sony DVD option at £2,499. It represents a
potential saving of £2,000 over a similarly specified Rover 75
car.
MG Rover built the five-millionth Rover car on Thursday, July 10,
2003. The off line ceremony was attended by the Prince Edward,
Earl of Wessex. He congratulated MG Rover staff on this motoring
milestone. The original five-millionth Rover car will be retained
by the company, in preparation for Rover's centenary celebrations
in 2004. |
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16 July 2003
Royal visit celebrates the Five-millionth Rover |
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Rover has today (July 10), built its five-millionth car since
production began in 1904. The Prince Edward, Earl of Wessex
visited Longbridge to congratulate MG Rover staff and celebrate
the significance of this motoring milestone.

Kevin Howe, Chief Executive, MG Rover Group, said: "We are
honoured that the Prince Edward, Earl of Wessex was able to join
us for this special moment. Though MG Rover Group is a relatively
young company, the Rover marque represents a very important
historical legacy. Next year we’ll be celebrating Rover’s
centenary, which will also hold special significance."
The five-millionth Rover is a 75 Saloon, powered by a K Series
2.5-litre V6 engine, and painted in a special Xirallic®
Aubergine paint finish. The car is upholstered with unique Oyster
leather seats, an aubergine Personal Line interior and Connoisseur
SE specification, with Hi-Line satellite navigation and many
additional top-of-the-range items that combine to make this a
special Rover.
The most popular Rover ever was the Rover 200 (R8) model
launched in 1989 and the first application of the legendary
lightweight K Series engine still fully utilised in higher-output
current products.
The five-millionth Rover car will be retained by the company,
in preparation for Rover’s centenary celebrations next year, in
2004.
The
five-millionth Rover
This special celebration Rover has been fitted with a high
number of options. Five-speed auto transmission, Serpent 17" alloy
wheels, a Driver Intelligence system (rain sensor, trip computer
and reversing aid), Hi-Line satellite navigation Harman-Kardon
stereo system, Business Pack (mobile phone holder and accessory
sockets), powered glass sunroof, traction control, cruise control
and electric driver and passenger seat adjustment have all been
specified. Factory optional wood steering wheel, gear knob and
handbrake grip are specified, with a Monogram option of a Sony DVD
player.
The unique Xirallic® Aubergine paint finish, a
trademark of Merck KgaA, Darmstadt, Germany was specially
constructed by MG Rover Group’s paint supplier Dupont. Xirallic®
is the newest development of paint effect with high chroma crystal
effect pigments. These produce a very high lustre, a strong
glitter effect and have distinct shimmer behaviour. The Aubergine
colour has a progressive travel, with increased colour intensity
and very strong lustre.
ROVER PRODUCTION TOTAL – 5 MILLION
CARS SINCE 1904
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Rover cars |
Produced |
Total |
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Rover 45 (Oyster) |
2000- |
129,250 |
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Rover 25 (Jewel) |
1999- |
217,620 |
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Rover 75 (R40) |
1998- |
169,250 |
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Rover 200 (R3) |
1995-1999 |
470,449 |
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Rover 400 (HHR) |
1995-2000 |
469,781 |
|
Rover 100 |
1994-1997 |
170,262 |
|
Rover 600 (Synchro) |
1993-1999 |
270,988 |
|
Rover 800 (R17) |
1991-1998 |
128,052 |
|
Rover Metro (R6) |
1990-1994 |
389,224 |
|
Rover 400 inc. Tourer (R8, Tex) |
1990-1998 |
245,630 |
|
Rover 200 inc. Cabriolet/Coupe (R8) |
1989-1998 |
708,003 |
|
Rover 800 (XX) |
1986-1991 |
201,889 |
|
Rover 200 (SD3) |
1984-1989 |
418,367 |
|
Rover 2000-3500 (SD1) |
1976-1986 |
303,345 |
|
Rover 2000-3500 (P6) |
1963-1977 |
333,494 |
|
Rover 3.5-litre (P5) |
1967-1973 |
20,600 |
|
Rover 3-litre (P5) |
1959-1967 |
49,892 |
|
Rover 60-110 (P4) |
1950-1964 |
130,342 |
|
Rover 60-75 (P3) |
1948-1949 |
9,100 |
|
Rover 20 / Speed 20 (P2) |
1937-1940 |
641 |
|
Rover 16 (P2) |
1937-1948 |
9,259 |
|
Rover 14 (P2) |
1937-1948 |
11,303 |
|
Rover 12 (P2) |
1937-1948 |
16,627 |
|
Rover 10 (P2) |
1937-1948 |
9,903 |
|
Rover 14 (P1) |
1934-1936 |
9,464 |
|
Rover 12 (P1) |
1934-1936 |
5,775 |
|
Rover 10 (P1) |
1934-1936 |
5,702 |
|
Rover Speed Pilot / Speed 14 |
1933-1936 |
584 |
|
Rover Speed Meteor / Speed 20 |
1932-1935 |
110 |
|
Rover 12hp & 14hp Pilot |
1932-1933 |
4,396 |
|
Rover Meteor / Light 20 |
1930-1933 |
1,718 |
|
Rover Light 6 |
1930 |
1,857 |
|
Rover 2-Litre |
1928-1934 |
8,048 |
|
Rover 10/25 / 10 Special |
1927-1933 |
24,687 |
|
Rover 16/50 |
1926-1928 |
1,364 |
|
Rover 14/45 |
1925-1927 |
2,778 |
|
Rover 9/20 |
1924-1927 |
13,000 |
|
Rover 8hp twin |
1920-1925 |
17,700 |
|
Rover 18hp |
1912-1913 |
150 |
|
Rover 12hp (Clegg) |
1912-1924 |
13,400 |
|
Rover 12hp (Knight) |
1911-1912 |
200 |
|
Rover 8hp (Knight) |
1911-1912 |
150 |
|
Rover 15hp |
1909-1911 |
450 |
|
Rover 12hp (2 cyl) |
1908-1910 |
400 |
|
Rover 20hp |
1906-1910 |
200 |
|
Rover 12hp (4 cyl) |
1906 |
100 |
|
Rover 6hp |
1905-1912 |
2,296 |
|
Rover 8hp |
1904-1912 |
2,200 |
|
Rover cars production
total |
1904-2003 |
5,000,000 |
Every effort has been made to ensure the validity in the
calculation of historic Rover production. The most authentic and
accurate records available have been used, though in the absence
of exact early production figures, the numbers are based on
chassis records, known surviving cars and available documentation.
|
|
|
19 August 2003
I'm a Celebrity, Get me
a Rover! |
'King of the
Jungle', Phil Tufnell, the recent winner of 'I'm A Celebrity, Get
Me Out Of Here!' heads a star line-up of former cricketing
celebrities - all members of the Lashings Cricket Club - who drive
new Rover cars in a promotion arrangement with the company.
The Lashings players are attending matches around the country
until September, commuting to each match in a fleet of Rover 75
Saloon and Tourer models.

Guy Pigounakis, commercial sales director, MG Rover Group, said:
"Supporting the Lashings Cricket Club tour sees Rover being
associated with a great British match. I'm sure Phil Tufnell's
bowled over to now be travelling in comfort and style."
Phil Tufnell said: "Being fresh out of the Jungle, the Rover is
complete paradise. No journey is too long, and I just don't want
to get out of here!" |
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